How to Create a Product Listing on TikTok Shop

Learn how to list a product manually in TikTok Shop Seller Center, including basic info, attributes, compliance, and shipping.

September 16, 2026 By Hafiz Hamza

This guide demonstrates how to manually create and configure a new product listing in TikTok Shop Seller Center to publish inventory for sale.

This procedure applies to TikTok Shop sellers, ecommerce catalog managers, and store operators adding new catalog items or porting existing listings from other marketplaces.

Navigate to Product Creation

Access the product management console within TikTok Shop Seller Center to start a new listing.

Step #1: Click Products in the left navigation menu. — Click **Products** in the left navigation menu.

Step #2: Click Manage products in the navigation sidebar. — Click **Manage products** in the navigation sidebar.

Step #3: Click Add product to open the listing creator. — Click **Add product** to open the listing creator.

If the AI draft generator popup appears, dismiss it to continue with manual entry.

Step #4: Click Close for now to dismiss the AI generation prompt. — Click **Close for now** to dismiss the AI generation prompt.

Enter Basic Information and Upload Media

Provide the main imagery, product title, and category selection.

Step #5: Click the Basic information tab. — Click the **Basic information** tab.

Step #6: Click Upload main image in the media upload area. — Click **Upload main image** in the media upload area.

Step #7: Click Local file to select images from your computer. — Click **Local file** to select images from your computer.

Step #8: Select your product images and click Open. — Select your product images and click **Open**.

You can copy listing details from an existing Amazon catalog entry or generate policy-compliant product descriptions using ChatGPT. Here is the prompt: (your ASIN here) this is my amazon listing, I want to list the same product on tiktok shop. Please share the SEO friendly title, description, highlights, top search terms and other necessary details.

Step #9: Click the Product name field and paste your product title. — Click the **Product name** field and paste your product title.

Step #10: Click Apply next to the recommended category suggestion. — Click **Apply** next to the recommended category suggestion.

Specify Product Attributes and Details

Step #12: Click the Search terms field and enter relevant keywords separated by commas. — Click the **Search terms** field and enter relevant keywords separated by commas.

Step #13: Click the Region of origin dropdown menu. — Click the **Region of origin** dropdown menu.

Step #14: Select the country of origin from the dropdown list. — Select the country of origin from the dropdown list.

Step #15: Click the Description text area and enter your detailed product description. — Click the **Description** text area and enter your detailed product description.

Step #16: Click the Product highlights box and enter key bullet points for the item. — Click the **Product highlights** box and enter key bullet points for the item.

Configure Pricing and Product Identifiers

Step #17: Click the Retail price field under Price and stock and enter the product price. — Click the **Retail price** field under Price and stock and enter the product price.

Step #18: Click the Seller SKU field and paste the internal SKU code. — Click the **Seller SKU** field and paste the internal SKU code.

Step #19: Click the Product identifier code type dropdown selector. — Click the **Product identifier code** type dropdown selector.

Step #20: Click EAN to set the identifier type. — Click **EAN** to set the identifier type.

Step #21: Click the Product identifier code text field and paste the barcode number. — Click the **Product identifier code** text field and paste the barcode number.

Complete Product Compliance and Submit

Verify all regulatory compliance declarations for the listing.

Step #22: Click No for CA prop 65: Repro. chems. — Click No for **CA prop 65: Repro. chems**.

Step #23: Click No for CA prop 65 carcinogens. — Click No for **CA prop 65 carcinogens**.

Step #24: Click No for Flammable liquid. — Click No for **Flammable liquid**.

Step #25: Click No for Dangerous goods or hazardous materials. — Click No for **Dangerous goods or hazardous materials**.

Step #26: Click the Battery type dropdown menu. — Click the **Battery type** dropdown menu.

Step #27: Click No battery needed. — Click **No battery needed**.

Step #28: Click No for Aerosols. — Click No for **Aerosols**.

Step #29: Click None under Contains batteries or cells?. — Click **None** under **Contains batteries or cells?**.

Step #30: Click the Default free shipping toggle switch to turn it off if required. — Click the **Default free shipping** toggle switch to turn it off if required.

Step #31: Click Submit for review to send the listing to TikTok Shop for approval. — Click **Submit for review** to send the listing to TikTok Shop for approval.

Q: How should search terms be formatted in the listing form?

A: Search terms must be entered as separate keyword phrases divided by commas.

Q: Where can product identifiers and SKUs be retrieved if porting from Amazon?

A: You can copy the Seller SKU and EAN directly from the Manage Inventory dashboard in Amazon Seller Central.

Term	Definition
Seller SKU	A unique merchant-assigned code used for internal tracking and inventory management.
EAN	European Article Number, a standardized barcode format used internationally to uniquely identify retail items.
CA Prop 65	California Proposition 65 statutory disclosures identifying chemicals known to cause cancer or reproductive toxicity.

How to Create a Product Listing on TikTok Shop

Learn how to list a product manually in TikTok Shop Seller Center, including basic info, attributes, compliance, and shipping.

September 16, 2026 By Hafiz Hamza

This guide demonstrates how to manually create and configure a new product listing in TikTok Shop Seller Center to publish inventory for sale.

This procedure applies to TikTok Shop sellers, ecommerce catalog managers, and store operators adding new catalog items or porting existing listings from other marketplaces.

Navigate to Product Creation

Access the product management console within TikTok Shop Seller Center to start a new listing.

If the AI draft generator popup appears, dismiss it to continue with manual entry.

Enter Basic Information and Upload Media

Provide the main imagery, product title, and category selection.

Specify Product Attributes and Details

Configure Pricing and Product Identifiers

Complete Product Compliance and Submit

Verify all regulatory compliance declarations for the listing.

Q: How should search terms be formatted in the listing form?

A: Search terms must be entered as separate keyword phrases divided by commas.

Q: Where can product identifiers and SKUs be retrieved if porting from Amazon?

A: You can copy the Seller SKU and EAN directly from the Manage Inventory dashboard in Amazon Seller Central.

Term	Definition
Seller SKU	A unique merchant-assigned code used for internal tracking and inventory management.
EAN	European Article Number, a standardized barcode format used internationally to uniquely identify retail items.
CA Prop 65	California Proposition 65 statutory disclosures identifying chemicals known to cause cancer or reproductive toxicity.