Automate ALT Tags with Screaming Frog and OpenAI ChatGPT API - Part 1 (Generating API Key)

Learn how to automate ALT tag creation using Screaming Frog and the OpenAI ChatGPT API. Step-by-step guide to setting up your API key and integrating it for efficient image SEO.

July 10, 2025 By Sudhanshu Kumar Rai

In this guide, we'll learn how to automate the creation of ALT tags by connecting Screaming Frog with the OpenAI ChatGPT API. This process helps improve website accessibility and SEO by generating ALT text for images.

We'll start by setting up an API key on the OpenAI platform, which is needed to link Screaming Frog with ChatGPT for automated tasks.

Let's get started

Today, we will set up ALT tag automation using Screaming Frog and OpenAI ChatGPT API keys. First, let's go over how to set up the API key on the OpenAI platform. When you visit platform.openai.com/api-keys, you'll see the option to create a new secret key.

Step #1: Click on "+ Create new secret key" — Click on "+ Create new secret key"

Let's keep the name as "key for alt".

Step #2: Click on "Create secret key" — Click on "Create secret key"

Step #3: Click on "Copy" — Click on "Copy"

Create the secret key, then copy and save it. You will need it during the next setup while integrating Streaming Frog with openai using JavaScript. Click on done.