SwipeGuide vs Glitter AI
Both platforms help teams create work instructions for frontline workers. SwipeGuide is built around manufacturing use cases with manual step-by-step builders. Glitter AI goes a different direction entirely, using AI to convert any screen recording into a finished guide almost immediately.
The Bottom Line
SwipeGuide is a frontline platform that serves manufacturing, food production, and industrial environments. Teams use it to assemble visual work instructions, checklists, and SOPs. The tradeoff? Everything gets built manually, step by step.
Glitter AI takes an entirely different approach. Rather than assembling guides piece by piece, you simply record your screen while performing the task (feel free to talk through what you're doing). From there, the AI transforms that recording into a complete guide with screenshots, steps, and written descriptions.
The fundamental difference comes down to this: SwipeGuide requires you to build every guide by hand, uploading images, writing out instructions, organizing everything. Glitter AI generates all of that automatically based on your recording. That time savings adds up quickly.
For manufacturing teams responsible for hundreds of work instructions, this distinction matters a lot. A single SwipeGuide guide might take 30-60 minutes to put together. With Glitter AI? Roughly 5 minutes. You just perform the task once while recording.
Note: SwipeGuide was acquired by L2L (Leading2Lean) in September 2024. The platform continues operating independently for now, though long-term product direction could shift as the companies integrate.
Platform Overview
Both platforms help teams create work instructions, but one requires manual effort while the other handles it through AI automation.
With Glitter AI, you record once and get a complete guide automatically.
Hit record while performing any task (narration is optional). The AI analyzes everything: your actions, your voice, the visual context. It then builds a publish-ready step-by-step guide complete with screenshots.
The platform works across web, desktop, and mobile. You can also feed in existing video recordings and convert those into guides. Pretty useful for repurposing training videos that are already sitting around.
AI-powered means 11x faster documentation. What might take 30-60 minutes in SwipeGuide takes about 5 minutes with Glitter AI.
SwipeGuide is designed specifically for manufacturing frontline teams.
You create work instructions manually by uploading images, writing descriptions, and arranging steps one at a time. It functions as a drag-and-drop builder for visual work instructions.
The platform runs on mobile, tablet, and web browsers. Offline support is available for factory floor scenarios.
SwipeGuide makes sense for manufacturing teams that need mobile-first work instructions and are comfortable spending time assembling guides manually.
At a Glance
Quick comparison of SwipeGuide and Glitter AI.
Guide Creation
How do you actually create work instructions with each platform?How do you create a guide?
Record your screen while performing the task.
Start recording, complete the work (talk through it if that helps), then stop. The AI automatically assembles a full guide with screenshots, steps, and descriptions. Usually takes around 5 minutes total.
Build it manually, one step at a time.
Capture photos or screenshots yourself, write descriptions for each step, arrange the order, apply formatting. Plan on 30-60 minutes per guide.
Can I create guides from existing videos?
Yes. Upload any video and get a guide automatically.
Feed in existing screen recordings, training videos, or even live footage. The AI watches the content and produces a structured step-by-step guide from it.
No, that feature doesn't exist.
You can import images and short video clips to include in guides, but there's no automatic video-to-guide conversion. Manual assembly is still required.
Does it support speech-to-text?
Yes. Talk naturally in 99 languages.
Speak while recording and the AI converts your narration into written steps. Works in 99 languages across all plans, free tier included.
No speech-to-text capability.
SwipeGuide doesn't offer this feature. All text needs to be typed out manually.
How much time does it take to create a guide?
Around 5 minutes per guide on average.
Record the task as you normally perform it. The AI takes care of screenshots, step organization, descriptions, and formatting. That's roughly 11x faster than manual building.
Expect 30-60 minutes per guide.
The process is entirely manual: capture photos, type out descriptions, organize steps, format content. Some reviewers have mentioned that "updating guides took hours" before SwipeGuide. Even with the platform, "updates take minutes" rather than seconds.
Can I edit guides after creation?
Yes, you have full editing control.
The AI produces a solid first draft. After that, you can modify text, reorder steps, add or remove screenshots, and adjust anything that needs tweaking.
Yes, there's a drag-and-drop editor.
SwipeGuide includes a visual editor for building and modifying guides. Reviewers describe it as "easy to use," though you're still constructing everything manually.
Platform & Access
What platforms are supported?
Web, desktop, and mobile, all included on the free plan.
Browser extension, desktop app (Mac/Windows), and mobile capture through video-to-guide. Every platform is available on all plans, including the free tier.
Mobile, tablet, and web browsers.
Android and iOS apps are available. Works in standard web browsers. That said, users report the mobile app can be "slow to load" and the platform "frequently lags and is challenging to access via mobile phone."
How many languages are supported?
99 languages on all plans.
AI transcription, translation, and guide generation work in 99 languages, even on the free tier.
50+ languages supported.
SwipeGuide handles work instructions in over 50 languages, which covers most global manufacturing teams fairly well.
Security & Privacy
Is it SOC 2 compliant?
Yes, SOC 2 Type II compliant.
Glitter AI holds SOC 2 Type II compliance, meeting strict security standards. You can review the details at our trust center.
Yes, SOC 2 Type 2 compliant.
SwipeGuide maintains SOC 2 Type 2 compliance and is also GDPR compliant. Data is hosted on AWS in Western Europe with encryption at rest and in transit.
How is my data protected?
Enterprise-grade security with explicit guarantees.
All data is encrypted in transit and at rest. We never train AI models on your data. That commitment is spelled out clearly in our terms.
Strong AI privacy policy using Azure.
SwipeGuide relies on Microsoft Azure OpenAI for AI features and states explicitly: "Under no circumstances do we permit any other providers, partners or third parties to employ your data for training their own models." Data isn't stored on Azure; it lives only in SwipeGuide's database.
Can I redact sensitive information?
Yes, both automatic and manual redaction on paid plans.
The AI identifies and blurs sensitive data (emails, passwords, etc.) automatically on paid plans. Manual blurring is also available for anything you want to hide.
Manual redaction only.
You can manually remove or blur sensitive information when assembling guides. There's no automatic detection feature.
Common Pain Points
What do users complain about?
Main limitation: Browser-based only.
Glitter AI runs on Chromium browsers exclusively (Chrome, Edge, Brave). No Safari or Firefox support yet. There aren't dedicated mobile apps either, though you can upload videos captured on mobile devices.
Cost, media limits, and performance issues come up often.
Common complaints from G2 and Capterra reviews include: "Relatively costly for small businesses," "limited video/media capacity," "difficult to ascertain if an image already exists in the library," and "the platform frequently lags and is challenging to access via mobile phone."
Are there hidden costs?
No hidden fees. Pricing is transparent.
What you see is what you pay. No onboarding fees, no feature add-ons, no surprise charges. All pricing is published and straightforward.
Significant hidden costs exist.
Beyond the €649/month base price, expect: €1,000-€4,000 onboarding fee, €3,000/year for offline mode, and €50/month per additional language. These add-ons can push your actual costs well beyond the listed price.
Pricing & Support
How much does it cost?
Free plan available. Pro runs $16-20/mo.
Start free with 10 guides. The Pro plan costs $20/month (or $16/mo with annual billing). Single user, simple pricing.
€649/month minimum (annual billing required).
SwipeGuide starts at €649/month (roughly $700/month USD) billed annually. There's also a €1,000 onboarding fee and €3,000/year for offline mode. No free plan exists. One G2 reviewer put it this way: "It can be relatively costly for small businesses or individual users, potentially limiting its accessibility."
Is there a free trial?
Free plan, no trial needed.
Create up to 10 guides without paying anything. No credit card required. Need more capacity? Upgrade to Pro.
Free trial is available.
SwipeGuide offers a trial period. After that ends though, you're looking at €649/month minimum plus onboarding fees.
What kind of support do you get?
Direct founder support via chat.
See that chat window? It connects directly to me, Yuval, the founder. No bots, no ticket queues. Actual support from an actual person.
Customer support gets consistently high marks.
Reviewers regularly praise SwipeGuide's support: "The help desk is the best ever. Always available and prompt responses." Quality of Support score: 9.1/10.
Pricing & Plans
See how SwipeGuide and Glitter AI pricing stacks up.
/mo
/mo
/mo
/year
Glitter AI – Pricing Takeaways:
- Free plan available with 10 guides and all core features.
- Over 30x cheaper than SwipeGuide for small teams ($20/mo vs €649/mo).
- AI automation saves roughly 11x the time: 5 minutes per guide vs 30-60 minutes.
- Transparent pricing. All prices visible upfront, no sales calls required.
- No minimum seats or commitments. Start with a single user.
/mo
SwipeGuide – Pricing Takeaways:
- No free plan available. Minimum €649/month (around $700 USD) billed annually.
- Hidden costs add up: €1,000-€4,000 onboarding fee, €3,000/year for offline mode.
- Pro plan limits: Only 10 content editors, 1 language included.
- Free trial available, but significant financial commitment follows.
- Best suited for large manufacturing operations with budget for premium pricing.
So... which one should you choose?
Both tools create work instructions, but they're designed for different workflows and budgets.Choose Glitter AI if you...
Choose Glitter AI if you want AI-powered automation that transforms recordings into guides in 5 minutes instead of 60. You'll save roughly 11x the time on documentation, get video-to-guide conversion, speech-to-text in 99 languages, and transparent pricing that's over 30x cheaper (€649/mo vs $20/mo). Works well for teams documenting software workflows, customer support processes, onboarding, training, or any screen-based work. Start free with 10 guides.
Don't choose Glitter AI if you...
Don't choose Glitter AI if you need offline-first mobile apps for factory floor use without internet, or if your team specifically requires a platform built exclusively for manufacturing environments with manual guide building workflows.
Choose SwipeGuide if you...
Choose SwipeGuide if you're running a manufacturing, food production, or industrial operation that needs mobile-first work instructions for frontline teams. It fits factory floor environments where workers need offline access on tablets and phones (though offline mode carries an extra €3,000/year fee). Solid multi-language support (50+ languages) and excellent customer support (rated 9.1/10). Just budget for €649/month minimum (annual), onboarding fees, and manual guide building that takes 30-60 minutes per guide.
Don't choose SwipeGuide if you...
Don't choose SwipeGuide if you're documenting software workflows, need AI automation, want video-to-guide conversion, require speech-to-text, or are working with a tight budget. The €649/month minimum plus hidden costs (€1,000+ onboarding, €3,000/year offline) is prohibitive for smaller teams, and the manual building process takes roughly 11x longer than AI-powered alternatives.
Real customer reviews
Genuine feedback from real customers ❤️
This software is mind-blowing! After 2+ months, it's an invaluable asset to my company. The transcription quality is out of this world, and the new image editing tools are so fluid and better than [competitor name redacted]. ...you've saved me so much time; I'm elated and highly anticipate subscribing for another year!
Tim M.
May 3, 2025
Our company has asked each department to use AI tools to increase productivity, and this has made a huge difference. One of our leaders had originally sent a link to check out Glitter AI, and we love it! We're now using it for clients as well as internal staff.
Kim W.
December 18, 2024
This is exactly the documentation solution that we've been looking for. Every software system requires operating instructions, and you make them so easy to create! It's perfect for employee training purposes.
Erez A.
January 9, 2025
Glitter is really cool! The step-by-step guide it created was exactly what we needed for our corporate Salesforce setup, which was a literal mess. Just having a video isn't great because it's a nightmare to update all the fields for billing. This tool is saving us so much time!
Dustin R.
March 8, 2025
This is amazing! I just used the desktop app to make a quick guide for a Photoshop tool that I can use in my class. It would have taken me at least 30 minutes before and I just did it in about 5 minutes. Thanks for such a great tool!
Sarah
January 28, 2025
I tested 2 products today to solve the problem of rapidly creating 60+ articles to onboard our customers, and Glitter AI is excellent! It's really easy to use and edit. The output is so easy to import into our CMS for our Knowledge Hub; it's fantastic.
Emily W.
February 15, 2025
Really love this product! We use Guru for documentation at our company. With Glitter, I can do a quick walkthrough, and it creates a guide that can be pasted right into Guru, which saves us from undocumented tasks.
Jens A.
April 12, 2025
So far, I'm liking Glitter a great deal; it's very intuitive and useful. Our school district has an old method for online help for our student information system. Glitter is a great way to save many, MANY, person-hours of work, and our IT person is excited about it too!
John
January 9, 2025
This software is mind-blowing! After 2+ months, it's an invaluable asset to my company. The transcription quality is out of this world, and the new image editing tools are so fluid and better than [competitor name redacted]. ...you've saved me so much time; I'm elated and highly anticipate subscribing for another year!
Tim M.
May 3, 2025
Our company has asked each department to use AI tools to increase productivity, and this has made a huge difference. One of our leaders had originally sent a link to check out Glitter AI, and we love it! We're now using it for clients as well as internal staff.
Kim W.
December 18, 2024
This is exactly the documentation solution that we've been looking for. Every software system requires operating instructions, and you make them so easy to create! It's perfect for employee training purposes.
Erez A.
January 9, 2025
Glitter is really cool! The step-by-step guide it created was exactly what we needed for our corporate Salesforce setup, which was a literal mess. Just having a video isn't great because it's a nightmare to update all the fields for billing. This tool is saving us so much time!
Dustin R.
March 8, 2025
This is amazing! I just used the desktop app to make a quick guide for a Photoshop tool that I can use in my class. It would have taken me at least 30 minutes before and I just did it in about 5 minutes. Thanks for such a great tool!
Sarah
January 28, 2025
I tested 2 products today to solve the problem of rapidly creating 60+ articles to onboard our customers, and Glitter AI is excellent! It's really easy to use and edit. The output is so easy to import into our CMS for our Knowledge Hub; it's fantastic.
Emily W.
February 15, 2025
Really love this product! We use Guru for documentation at our company. With Glitter, I can do a quick walkthrough, and it creates a guide that can be pasted right into Guru, which saves us from undocumented tasks.
Jens A.
April 12, 2025
So far, I'm liking Glitter a great deal; it's very intuitive and useful. Our school district has an old method for online help for our student information system. Glitter is a great way to save many, MANY, person-hours of work, and our IT person is excited about it too!
John
January 9, 2025
This software is mind-blowing! After 2+ months, it's an invaluable asset to my company. The transcription quality is out of this world, and the new image editing tools are so fluid and better than [competitor name redacted]. ...you've saved me so much time; I'm elated and highly anticipate subscribing for another year!
Tim M.
May 3, 2025
Our company has asked each department to use AI tools to increase productivity, and this has made a huge difference. One of our leaders had originally sent a link to check out Glitter AI, and we love it! We're now using it for clients as well as internal staff.
Kim W.
December 18, 2024
This is exactly the documentation solution that we've been looking for. Every software system requires operating instructions, and you make them so easy to create! It's perfect for employee training purposes.
Erez A.
January 9, 2025
Glitter is really cool! The step-by-step guide it created was exactly what we needed for our corporate Salesforce setup, which was a literal mess. Just having a video isn't great because it's a nightmare to update all the fields for billing. This tool is saving us so much time!
Dustin R.
March 8, 2025
This is amazing! I just used the desktop app to make a quick guide for a Photoshop tool that I can use in my class. It would have taken me at least 30 minutes before and I just did it in about 5 minutes. Thanks for such a great tool!
Sarah
January 28, 2025
I tested 2 products today to solve the problem of rapidly creating 60+ articles to onboard our customers, and Glitter AI is excellent! It's really easy to use and edit. The output is so easy to import into our CMS for our Knowledge Hub; it's fantastic.
Emily W.
February 15, 2025
Really love this product! We use Guru for documentation at our company. With Glitter, I can do a quick walkthrough, and it creates a guide that can be pasted right into Guru, which saves us from undocumented tasks.
Jens A.
April 12, 2025
So far, I'm liking Glitter a great deal; it's very intuitive and useful. Our school district has an old method for online help for our student information system. Glitter is a great way to save many, MANY, person-hours of work, and our IT person is excited about it too!
John
January 9, 2025
Frequently Asked Questions
What is Glitter AI and how does it work?
Glitter AI helps you create step-by-step guides, SOPs, and documentation effortlessly. Simply record yourself carrying out a process and Glitter AI will automatically transform it into a step-by-step guide complete with screenshots and text based on what you said while recording.
Glitter provides apps for both desktop and browser to capture your screen and microphone, or you can upload an existing video of anything – even of a real-life process like assembling a product or operating a machine.
Glitter AI automatically captures screenshots and uses AI to transform your spoken explanation into a professional written guide. What normally takes hours or days now takes just a few minutes!
Can I upload existing videos to create guides?
Yes! Our new video-to-guide feature lets you convert ANY video into a step-by-step guide - including:
- Zoom and Microsoft Teams recordings
- Screen recordings from any source
- Live footage (not just software!)
- Mobile screen recordings
Just upload your video and our AI intelligently identifies each step and creates professional documentation automatically.
Do you have a desktop app and browser extension?
Yes to both! And they're included in the free plan:
• Desktop App (Mac/Windows) - Capture ANY application on your computer (Excel, Photoshop, SAP, etc.)
• Chrome Extension - Perfect for web-based processes and SaaS tools or any website.
Works with Chrome, Edge, Arc, Brave, and other Chromium browsers.
Does Glitter AI support mobile?
Yes! Through our video-to-guide feature:
- Record your mobile screen (iOS or Android)
- Upload the recording to Glitter AI
- Our AI converts it into step-by-step documentation
Perfect for mobile app tutorials and processes!
What languages does Glitter AI support?
Glitter AI supports 99 languages:
- Create guides in any language - Speak in your native language while recording
- Output in any language - Guides can be written in virtually any language
- Auto-translation - Record in one language and automatically translate to another
The complete list of languages: English, Spanish, Mandarin Chinese, Hindi, Arabic, Bengali, Portuguese, Russian, Japanese, Marathi, Telugu, Punjabi, Turkish, Korean, Malay, French, German, Vietnamese, Tamil, Cantonese, Urdu, Javanese, Italian, Gujarati, Hausa, Persian, Polish, Kannada, Indonesian, Pashto, Malayalam, Odia, Burmese, Uzbek, Sindhi, Ukrainian, Kurdish, Nepali, Filipino, Fulah, Romanian, Amharic, Igbo, Azerbaijani, Dutch, Cebuano, Somali, Thai, Khmer, Swahili, Assamese, Lingala, Greek, Hungarian, Kazakh, Chichewa, Shona, Czech, Swedish, Hebrew, Catalan, Serbian, Xhosa, Belarusian, Bulgarian, Tajik, Afrikaans, Armenian, Ganda, Danish, Mongolian, Croatian, Northern Sotho, Finnish, Norwegian, Slovak, Luo, Wolof, Kyrgyz, Umbundu, Georgian, Lao, Lithuanian, Bosnian, Slovenian, Galician, Macedonian, Occitan, Latvian, Irish, Estonian, Welsh, Maltese, Kabuverdianu, Luxembourgish, Icelandic, Asturian, Māori and Zulu.
How can I share or export my guides?
You have complete control over your content:
- Share via link - Send to anyone, no account needed
- Export formats - PDF, HTML, Markdown, Smart Copy-to-Clipboard (Pro plan and above)
- Privacy controls - Keep private, share with specific people, or make public
- Embed anywhere - Add to your website, knowledge base, or LMS
- Copy to clipboard - Paste into any platform
Does Glitter AI integrate with other tools?
Yes! Glitter AI works with your existing tools:
Available Now:
- Export to any platform - Use PDF, HTML, or Markdown formats
- Embed anywhere - Add guides to any website or tool that supports embeds
- Copy & paste - Transfer content to any documentation platform
You can export or embed to a variety of platforms:
- Confluence
- Intercom
- Notion
- Zendesk
- And hundreds more!
What export formats do you support?
You can easily export your Glitter guides to a variety of platforms:
- HTML
- Markdown
- Smart Copy-to-Clipboard
Smart Copy-to-Clipboard is a feature that automatically converts dynamic content into static images which makes it easy to copy and paste into any platform.
What's included in the free plan?
Our generous free plan includes:
- 10 guides
- Desktop app and Chrome extension
- Basic editing features
- Share via link
- Perfect for trying Glitter AI
Pro Plan and above add:
- Unlimited guides
- 60 minutes time limit per guide
- Convert videos to guides
- On-device blur / redact for sensitive information
- Advanced exports (PDF, Markdown, HTML, etc.)
- Secure embed guides without making them public
- Advanced screenshot editing
- Priority support
Is my data secure?
Yes. Here's how we keep your data secure:
- SOC 2 Type II compliant - We meet rigorous security standards for data protection and privacy. Request SOC 2 reports and learn more about how we handle privacy and security at our trust center
- Enterprise-grade security - AES-256 encryption at transit and at rest
- Your data stays yours - Not used for AI training or sold to third parties
- Guides are private by default - Only you can access your guides unless you share them
- On-device blurring / redaction - on desktop, so no sensitive data is sent to the cloud
Does Glitter AI use my data to train AI models?
No. Never.
Your data is yours. We never have, and never will, use your content to train AI models. This is a core commitment we make to every customer and is legally binding in our terms.
We also opt out of allowing any third-party AI providers to use customer data for training, and require that all customer data is deleted within 30 days of processing.
Learn more on our AI Security & Privacy page and trust center.
How is Glitter AI different from other documentation tools?
Glitter AI offers several unique capabilities that set it apart:
Magic Article: Automatic Speech-to-Text + AI:
- Transcribes what you say AS you record and includes it in the guide
- AI cleans up your speech, removing filler words and creating professional text
- No need to add text after recording - it's all done automatically (you can edit everything)
Advanced Video-to-Guide Conversion:
- Uses cutting-edge large language models to understand video contents
- Automatically identifies steps, actions, and important information
- Works with any video - screen recordings, meetings, or live footage
Desktop Support on Free Tier:
- Full desktop app included in our free plan (many competitors charge for this)
- Capture ANY application, not just web browsers
- On-device blurring / redaction of sensitive information
Other screen recorders just output videos. Other guide creation tools capture clicks. Glitter AI combines: video (+ clicks and keyboard events), voice narration, and smart AI to create professional documentation - fast.
Who uses Glitter AI?
Thousands of teams across industries:
- IT Departments - Document software procedures and technical processes
- Operations Teams - Create SOPs and standardize workflows
- Customer Success - Build help articles and onboarding guides
- HR Teams - Document employee training and processes
- Educators - Develop course materials and tutorials
- Consultants - Deliver professional documentation to clients
- Anyone who's tired of spending hours on documentation!