
About Yuval
I'm Yuval, the founder of Glitter AI. Before Glitter, I founded Simpo, which I grew to 21 people with $15.5 million in funding before it was acquired.
At Glitter, I'm building the documentation tool I wish I had at Simpo - one that captures your work as you do it and turns it into guides your team can actually use.
When I'm not building Glitter, I write about the real challenges of building a startup - the lessons I've learned, the mistakes I've made, and what I'm still figuring out.
Expertise
AI DocumentationStartup LeadershipProduct DevelopmentProcess DocumentationKnowledge SharingSaaS
Recent Posts

September 11, 2026
The SOP Already Exists. You're Not Writing It, You're Getting It Out of Someone's Head

September 11, 2026
The Tacit Layer: The Seven Things Missing From Almost Every SOP

September 11, 2026
How to Interview a Subject Matter Expert: A Six-Step Ladder for Getting a Real Procedure

September 11, 2026
The Observation Trap: Why Watching Someone Work Never Gives You the Whole Process

August 24, 2026
ScreenSteps Alternatives: 8 Best Tools for 2026

August 17, 2026